Sony Adopting ‘Show Don’t Tell’ Strategy with PS5 x

While we somewhat agree with what Hulst and Nishino are saying here, we do think it’d be beneficial to get more communication from the company. Interviews like this one – which is staggeringly brief – have become rare affairs, and the platform holder hardly ever communicates with fans to clarify concerns.

What does the future hold for PSVR2, for example? How does the organisation intend to address bloating development cycles? And how does it balance maintaining an attractive ecosystem with ports to PC and other platforms?

None of this is asked or answered in this Variety interview, of course, because Sony doesn’t want to comment.

We think on the spectrum of “show don’t tell”, the Japanese giant has become far too secretive. But, of course, we absolutely admit we have a stake in all this: a clandestine console maker is not exactly great for a business dedicated to discussing the brand. We’ve grown to accept it, but it’d be nice to get a little more out of the company from time to time.

[source variety.com]

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